Feb 6, 2014 | Branding/Design, Marketing
We always claim that the best part of the Super Bowl is the commercials, and this time, they had no competition from the tedious football game going on in between. The game may have been a snooze-fest this year, but the advertisements were far from it. 2014 saw a...
Jan 31, 2014 | Branding/Design, Marketing, Social Media
What do your company and the most famous cream-filled chocolate cookie have in common? If the answer is nothing, perhaps you should rethink that. Oreo employs some of the smartest marketers in the country, who have transformed the company into a social media...
Dec 22, 2013 | Marketing, Press Releases, Public Relations
Many have asked me how Lenz’s event, Beatles Vs. Stones, came off. As a marketing, advertising, pr and media firm, we believe communication is everything to a company (and a marriage!). And we believe that events are just another form of marketing communications....
Nov 20, 2013 | Marketing, Press Releases
If you Google these words and start clicking on links, you get lost in the vast number of web sites, blogs, articles, videos, and statistics all across the Internet devoted to this comparison. Who is better, musically? Who is more artistic? Who has been more...
Nov 15, 2013 | Marketing, Press Releases
For the past four years, Lenz has partnered with Callanwolde Fine Arts Center in presenting Christmas at Callanwolde. This event will take place at Callanwolde, a 27,000 square-foot historic mansion, from December 6-17, 2013. “Christmas at Callanwolde is an Atlanta...
Oct 21, 2013 | Marketing, Social Media
You know you must develop great web site content to engage potential customers and rank high on search engines, but how can you establish a successful content marketing strategy? 1.Begin with original content. The first article a company creates should set the tone...
