DeKalb Surgical Associates, P.C. came to Lenz looking for a new logo and site design that would stay on-brand, but elevated; they wanted a site that was user-friendly and aesthetically pleasing for patients and a new logo that was more reflective of the group’s...
How Creativity Beats Brute Force in Marketing By Mike Killeen If you’re old enough to have witnessed the introduction of the first Macintosh computer, you probably remember the electrifying ad[1] that announced its release. It was 1984, the year of Big Brother, and...
One of the most powerful tools for marketing healthcare is patient success stories. When potential patients see personal stories from healthcare providers they are considering, a number of objectives are accomplished. The first and most important, however, is that...
Lenz recently developed an infographic illustrating SouthCoast Health’s comprehensive healthcare services and benefits. From pediatrics to geriatrics, from sore throats to surgery, from well visits to weekend urgent care and everything in between, SouthCoast...
For more powerful and effective healthcare marketing, doctors should tell their patients’ success stories. One fantastic method for doing this is through patient testimonial videos. A common approach many doctors take in trying to promote themselves and their practice...
Lenz recently helped the 2018 Amplify Decatur Concert Series, raise $40,000 for its beneficiary, Decatur Cooperative Ministry (DCM), a Decatur-based, nonprofit organization that works to prevent and alleviate poverty and homelessness in Decatur and DeKalb County. The...