Aug 28, 2015 | Healthcare, Marketing
Is marketing healthcare like marketing shoes? Well, kind of. Healthcare marketing obviously requires extra sensitivity since the subject is private and deeply personal for most people. And because doctors should never prioritize a healthy business over a healthy...
Aug 27, 2015 | Healthcare, Press Releases
Lenz is proud to be a Diamond-Level Sponsor of the seventh annual Blue Ties event for prostate cancer awareness, to be held Friday, September 11 at the Ritz-Carlton in Buckhead. The event benefits ProstAware, a locally based non-profit dedicated solely to educating...
Aug 18, 2015 | Healthcare, Marketing
One of our specialties at Lenz is designing innovative new logos for our clients. Here are a few of our favorite healthcare logos we’ve developed over the years. Enjoy!
May 1, 2015 | Healthcare, Public Relations
It was an incredibly busy pollen season for Atlanta Allergy & Asthma – both in terms of serving patients but also in terms of the practice’s presence in the media, highlighting its expertise as a leader in its space. Perhaps no day demonstrated that better than...
Apr 26, 2015 | Healthcare, Marketing
One question we get a lot is, “With everything you could do with your life and your business, why do you choose to market healthcare?” For me the answer is simple: Because it’s rewarding. Marketing does many things—none greater than to help people make informed...
Feb 26, 2015 | Healthcare, Marketing
Lenz recently partnered with Atlanta Allergy and Asthma to develop a new practice logo, visual identity, and website. Founded in 1973, the AAA is the largest Allergy group in Atlanta with 18 locations and 18 board-certified physicians—and is the only National Allergy...