Christine Mahin, Vice President of Lenz, recently led a marketing discussion with a group of medical practice owners at Seasons 52 in Atlanta. The presentation, titled “How Marketing Can Grow Your Practice,” was shared with female practice owners with services ranging from fertility, dermatology, women’s health, bariatric care, orthopedics, and primary care. The meeting was held on March 12 and presented by Crown Tenant Advisors.
Mahin led a discussion regarding the patient acquisition journey, and discussed how advertising and promotion tactics can influence the decision-making process and translate to loyal patients. The evening evolved into a lively discussion about the challenges and rewards intrinsic to starting a new business.
“It was so inspiring to spend time with the brilliant and powerful women around the table,” said Mahin. “I’m grateful to Crown Tenant Advisors for this remarkable opportunity.”