Sep 27, 2011 | Public Relations
There’s nothing quite like the adrenaline rush that comes from covering breaking news. Being in the midst of a news event on deadline makes my heart beat faster and all my senses sharpen in order to ask just the right questions and get the story out on time. While...
Sep 13, 2011 | Branding/Design
Lenz recently launched a new website for Red Eye Gravy Records recording artist Nathan Beaver. The smart design is a reflection of Beaver’s growth as an artist – a stylish product mirroring a smooth sound. Beaver currently has two studio albums under his belt, and a...
Aug 31, 2011 | Marketing, Public Relations
Every marketing textbook tells you there are four Ps of marketing — price, product, placement, and promotion. What the textbooks don’t tell you is that in the rapidly evolving world of public relations, there are three more Ps to remember — personal relationships,...
Aug 30, 2011 | Marketing, Public Relations
“Decaturites” sense the excitement in the air, and have reportedly heard the stomping of Bookzilla echo ominously around the square. The AJC Decatur Book Festival is finally upon us. As the host of the Author Hospitality Suite, Lenz anticipates welcoming authors from...